I’ve gotten to work with internationally famous superstars, iconic authors, and legendary artists. It’s true what they say: showbiz folk are some of the hardest working people out there, and of course they’re fantastically creative. But I realized the same can be said of many of my colleagues at JPMorganChase, not to mention my fellow faculty at the College of Central Florida. I’ve come to understand that creativity is much more than just artistic expression.  In fact, it’s turned into the subject of my fascination.

I became obsessed (in the fun way) with what creativity is, how it works, and how it’s expressed throughout our lives. I threw myself into studying every facet of creativity, and I’ve synthesized all of this knowledge and experience into my own “Grand Unified Theory of Creativity": we are all born creative. Creativity is as universal to human beings as walking and talking. The only difference is that we’re all taught to walk and talk, but most of us are taught that we aren’t creative.  

The good news is that anyone can recover access to their creativity. I’ve studied how, and I’m excited to share with you what I’ve learned. You’ll find out what I’ve seen time and time again: once you get out of your own way and build your practice, your creativity is simply there for you, whenever you need it. It’s automatic.  

And the best part of all? Unlocking your creativity doesn’t just make you better at business; it makes you better at life.